For auto detailers
98.8% of detailers are invisible when customers ask ChatGPT.
We check Google Maps, AI Overviews, ChatGPT, Yelp, and the local 'best detailer' lists AI tools quote. 5 minutes, no card.
What we check for auto detailers
14 things, written for auto detailing.
The 14 checks, written for mobile and shop-based detailers. Photo posting cadence, services list (ceramic, paint correction, interior shampoo), and AI citation gaps.
01 · Google Maps
Tags on your Google page
Your primary tag should be "Car Detailing Service" — and the secondary tags should match the services that win the highest-intent auto detailers searches.
02 · Google Maps
Badges most ${v.noun} are missing
Things like "24/7 emergency", "Free estimates", "Licensed" — small toggles that change which searches you show up for. Most auto detailers miss the right ones.
03 · Google Maps
Review velocity vs. your top competitor
How fast new reviews are coming in compared to the #1 auto detailer in your map pack. Recency matters more than total count.
04 · Google Maps
Replies to reviews you haven't answered
We find every review without an owner reply and write you a keyword-rich template for each rating band.
05 · Google Maps
Posts on your Google page
Posts don't move rankings (Sterling Sky proved that in a controlled study) but they lift clicks. We write 8 weeks of post copy for you.
06 · Google Maps
Services you offer that aren't listed
Every service you do should be on your Google page with a 2–3 sentence description. We compare your site to your listing and find the gaps.
07 · Google Maps
Your Google description
750 characters of prime real estate. Doesn't affect ranking (per Google) but it drives clicks. We write you 3 versions — keyword, conversion, balanced.
08 · Google Maps
Photo cadence
Real job-site photos uploaded weekly beat generic shots. We build you an 8-week upload plan focused on the right kinds for auto detailing.
09 · Foundations
Phone + address consistency across directories
Yelp, BBB, Angi, HomeAdvisor, Thumbtack, Bing Places — we cross-check every one. AI tools won't cite you if your phone is wrong on Yelp.
10 · Foundations
Open hours and emergency availability
Turn on emergency hours and you win "mobile detailing near me" searches — one of the highest-intent auto detailing query classes.
11 · Foundations
Your visible address
Hiding your address (the SAB flag) correlates with rank loss in Sterling Sky's 8,186-business study. We check whether you should display it.
12 · Foundations
Service-area pages on your website
One page per Midtown-style service area, with real local content. We draft each page for you.
13 · Foundations
Local link prospects
Sponsorships, chambers, supplier cross-links. We find 5 high-probability prospects in your city and draft your outreach.
14 · AI Visibility
Recommendations across ChatGPT, AI Overviews, Perplexity, Copilot, Gemini
We run 20 prompts a auto detailer's customer might ask — across 5 AI engines. We tell you which prompts you're missing from and exactly what to fix.
What auto detailers are saying
Real fixes. Real auto detailers. Across the country.
“Switched from 'Car Wash' to 'Car Detailing Service' primary and split out ceramic into 3 tiers with prices. Bookings doubled in 6 weeks.”
Jamal A.
Apex Auto Detailing
Denver, CO
“Posted 3 before/after photos per week for 8 weeks like the audit said. Map pack rank went from #14 to #2 and stayed there.”
Sara K.
Brilliant Shine Mobile
Tampa, FL
“Got on three regional 'best detailer' lists. Two of them already show up in Google AI Overviews for our city.”
Devin O.
Obsidian Auto Spa
Atlanta, GA
Not a auto detailer?
We've got pages for these too.
The reasoning
Why most local-SEO advice fails — and what to do instead.
A TEDx talk by our founder Lior Mechlovich. 14 years of running local SEO for home services and home services agencies. The product is the playbook from this talk, run by software.
Pricing
Free to start. Honest from there.
Free
Your first check. No card. No catch.
Free
- ✓1 full check of your business
- ✓All 14 things we look at
- ✓30 days to view the result
Solo
Stay on top of it every week.
$49/mo
- ✓Weekly fresh check
- ✓Track every fix as you do it
- ✓Weekly text + email digest
- ✓Done-for-you copy (descriptions, posts, review replies)
Pro
When AI search matters as much as Google.
$99/mo
- ✓Everything in Solo
- ✓Weekly ChatGPT + Gemini mention check (20 prompts)
- ✓Monthly executive PDF you can share
- ✓Alerts when a competitor outranks you
Expert
A real person on your calendar every week.
$399/mo
- ✓Everything in Pro
- ✓30 minutes a week with your assigned expert
- ✓DM your expert any time — same person, same context
- ✓Expert reprioritizes your fix list based on what's working
Annual plans bill once a year at 20% off the monthly rate. Cancel anytime.
FAQ for auto detailers
Questions auto detailers actually ask.
Mobile detailing — do I display my address or hide it?+
Hide it. SAB (service area business) is the correct setup and the data is clear — displaying a home address usually hurts ranking for mobile detailers. We set up the right radius and service-area cities for you.
How important are photos for detailers?+
Most important category we cover. Detailers who post 3+ before/after photos per week rank ahead of every static-listing competitor in their zip. We give you a 12-week photo cadence template.
Should ceramic coating be a separate service?+
Yes — and add tier descriptions (1-year, 5-year, 9-year). Ceramic is a high-AOV searched specialty and AI tools answer 'best ceramic coating in {city}' by matching specific service language.
What's the right primary — 'Car Detailing Service' or 'Car Wash'?+
Car Detailing Service. Car Wash is a different intent — drive-thru, $15 ticket. Detailing primary protects your high-AOV bookings from getting buried under chain car washes.
Reviews — what's the right ask?+
Detailing has the highest review-conversion rate of any auto service (~25% of customers leave reviews when asked). We write 3 templates: in-person ask, post-pickup text, and the followup. Velocity gap usually closes in 60 days.
How do I get on 'Best Detailers in {city}' lists?+
We find every list ranking for your city and draft submissions for each. Detailing is one of the categories where small-publisher 'best of' lists carry outsized AI-citation weight.